The era of the "ghost button" was a massive mistake that prioritized minimalist purity over actual usability, effectively hiding the most important part of your site from your customers.…
Product thinking shifts your focus from "how it looks" to "why it matters," ensuring every design choice solves a real human problem and hits a business goal.…
What if the most broken user experience you deal with daily… is your refrigerator? This UX teardown applies product thinking to the humble fridge — exposing its dark patterns, terrible navigation, and hope-based interaction design.
