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Bounce Rate vs Exit Rate — What Each One Actually Counts in GA4
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Bounce Rate vs Exit Rate — What Each One Actually Counts in GA4

DEV Community·toshihiro shishido·6 months ago
#4KL1S9Iu
#ga4#bounce#analytics#ecommerce#rate

The two metrics every analytics user mixes up. How GA4 redefined Bounce Rate against Engagement Rate, why Exit Rate is missing from default GA4 reports, and how to read 'exit quality' against revenue.

15s
GA4 Events vs Sessions — What Each One Counts and Why They Differ
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GA4 Events vs Sessions — What Each One Counts and Why They Differ

DEV Community·toshihiro shishido·6 months ago
#gn1Xozjy
#analytics#ga4#ecommerce#beginners#events

Why GA4 records page_view and add_to_cart and even session_start as events, why event count is always greater than session count, and which metric to look at in which scenario. The 101 guide to GA4's event-based model.

15s
Sessions vs Page Views vs Users — What Each One Actually Counts
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Sessions vs Page Views vs Users — What Each One Actually Counts

DEV Community·toshihiro shishido·6 months ago
#bjXNmyb4
#analytics#ga4#ecommerce#beginners#sessions

The 3 web analytics metrics everyone mixes up. Clear definitions, the base inequality (PV ≧ Sessions ≧ Users), which one to look at first, and how GA4 computes them under event-based measurement.

15s
You Set Up GA4 E-commerce — But Can't Find the Drop-off Points
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You Set Up GA4 E-commerce — But Can't Find the Drop-off Points

DEV Community·toshihiro shishido·6 months ago
#eLPLAOoc
#ga4#ecommerce#analytics#conversion#stage

Build a 5-stage GA4 e-commerce funnel using view_item / add_to_cart / begin_checkout / purchase events. Read drop-offs against industry-typical values and pick stage-specific fixes.

15s