📰00Read later0Read MoreFive Marketing Lessons from the Payless Shoe PrankKnowledge at Wharton·@HashtagPLUS·6 months ago#IkpNw5zA#search#payless#kahn#shoes#stunt+2 more🧰Tag tools✨Add tagPayless ShoeSource's "Palessi" prank is raising important questions about the ability of marketers to manipulate consumer behavior.15s
📰00Read later0Read MoreAre Retailers Facing a Coming ‘Tsunami’?Knowledge at Wharton·@HashtagPLUS·6 months ago#r0qyl8hy#search#cohen#added#payless#stores+3 more🧰Tag tools✨Add tagA recent spate of Chapter 11 filings shows that chain retailers have too many stores and don’t understand their customers, while online channels are growing, say experts.…Read More15s