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The Buyer-User Split: Why Most B2B SaaS Has a Hidden Conversion Wall
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The Buyer-User Split: Why Most B2B SaaS Has a Hidden Conversion Wall

DEV Community·Jake·6 months ago
#i1B4CCnd

When the person using your product is not the person who approves the purchase, your PLG funnel has a structural wall that better onboarding cannot remove.

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