Adding to her many accolades, including an Oscar, multiple Golden Globes and a Dior ambassadorship, Jennifer Lawrence is taking on another role: beauty brand founder.

On Tuesday, Lawrence is unveiling her hair brand Mes°, which she co-created with MIT grad and biotech startup Arcaea founder Jasmina Aganovic after being impressed with the latter’s Ted Talk on the future of the category.

Using biology as a design tool, Mes° will launch with three products: Multitask Repair Mask, $52, a hair mask that can be used on dry hair before shampooing, overnight while you sleep, or worn out as a sleek wet look or slicked-back bun; Off-Duty Restyling Serum, $44, designed to help extend the life of great hair, and Good Roots Volume Mist, $34, powered by proprietary ARC-5™ Technology to lift the roots while biologically helping manage excess oil.…