In a world where complexity accelerates faster than comprehension, Mark Procter explains how the art of storytelling is essential when disseminating knowledge

It’s good to talk Scientists should be rewarded for offering clear, impactful explanations of difficult concepts. (Courtesy: Shutterstock/Yuganov Konstantin)"> It’s good to talk Scientists should be rewarded for offering clear, impactful explanations of difficult concepts. (Courtesy: Shutterstock/Yuganov Konstantin)

Scientific progress has entered an era of extraordinary complexity. Developments in quantum computing, advanced materials, AI and climate modelling are occurring on a weekly basis and are increasingly shaping national strategy, industrial capability and global competitiveness. Yet at the same time, these areas remain deeply inaccessible to most.

Quantum computing is a prime example: despite its rising strategic importance, most people have little meaningful grasp of what it actually is or how it operates.…