Alaïa emphasized sculptural style and portraiture with the debut of the label’s Archetypes spring 2027 campaign . Models Lina Zhang and Doutzen Kroes model pieces from the latest installment of the French luxury brand’s Archetypes series , lensed by photographer Drew Vickers.

Doutzen Kroes for Alaïa Archetypes spring 2027 campaign

With the latest iteration of its Archetypes series , Alaïa takes an architectural approach to its collection, revealing sculpted silhouettes for a contemporary audience. Structure and fluidity find a balance throughout the designs, which revisit the brand’s signature design codes.

The collection and campaign spotlights second-skin knitwear that contours the body, with peplum lines that mark the waist and create sculptural volume. Signature tailoring also redraws proportions to refine the silhouettes.

Lina Zhang for Alaïa Archetypes spring 2027 campaign

Vickers previously photographed the first Archetypes campaign in 2023.…