MPs have told Prime Minister Andy Burnham to make combating Britain’s obesity crisis a "clear personal mission".

It comes as MPs criticised government plans to "launch a moonshot" to tackle the crisis, saying they "lack detail".

The Commons Health and Social Care Committee expressed that it has "no faith" ministers will deliver on the strategy.

Although calling the objective "laudable", committee members cited an "ongoing lack of detail on what the moonshot is and how it will be achieved".

Last year, ministers published a 10-year health plan for England containing commitments to enhance public health.

Key to the strategy is a pledge to "launch a moonshot to end the obesity epidemic", including restrictions on child-targeted junk food adverts, banning high-caffeine energy drink sales to children, and mandatory healthy food sales reporting for large food companies.

While the strategy originally promised to "reform" the soft drinks industry levy to prompt reformulation, this was later changed to "consider…