ARK Invest Venture Fund has made its first-ever lead investment in an early-stage startup called Lucra, firm founder Cathie Wood told TechCrunch. “We feel pretty excited about it,” Wood (pictured above) said in the recent interview regarding the investment in the startup. Lucra developed a software platform that reimagines corporate loyalty programs into interactive, esports-like events such as tournaments where customers can play each other, even betting or winning cash or company giveaways. The startup said its customers include Five Iron Golf, Chess Kings, and Dave & Buster’s. Lucra announced on Wednesday that it raised a $20 million Series B, led by the ARK fund, with participation from Alumni Ventures, Astralis Capital, Harlo Equity Partners, Simplex Ventures, SeventySix Capital, and WTI. There are a few reasons why the famed financial company has never led a startup deal before. For one, the ARK Invest Venture Fund is not a typical VC fund.…