Running 14 products on the same stack sounds like a scaling nightmare. It's not. It's actually the only thing keeping me sane.

The stack

Every product at Inithouse runs on three layers:

Lovable for the frontend. React SPAs, component library, built-in Cloudflare Pages deployment. I don't write boilerplate. I describe what I want, iterate in real time, and hit Publish. A new product goes from idea to live URL in hours, not weeks.

Supabase for the backend. Postgres with Row Level Security, edge functions for anything custom, real-time subscriptions where needed. The SQL editor alone saves me from building admin panels for half the products.

Cloudflare Pages for hosting. Every Lovable publish pushes to CF automatically. I add a custom domain, set up _headers for cache control and content types, and that's it. Global CDN, no config.

Analytics: GA4 for traffic, Microsoft Clarity for session replays and heatmaps.

Why this works for solo building

The whole point is speed of iteration .…