Key Takeaways

Gibson Tuttle’s brand began as a nail salon with its flagship location in Beverly Hills.

The company rolled out its first product line in 2019 and partnered with Target.

The brand just dropped its newest offering for at-home use: the Dip Mani System.

“ I’ve been obsessed with nails since I was a kid,” Sarah Gibson Tuttle, founder and CEO of Olive & June , tells Entrepreneur . “My dad didn’t let me paint my nails, so I had a box of nail polish under my bed, and I would sneak manicures, especially red. That was his least favorite color.”

Image Credit: Olive & June. Sarah Gibson Tuttle.

Gibson Tuttle left a decade-long career on Wall Street to bridge what she saw as a gap between very high-end nail salons and mom-and-pop shops , similar to the way Drybar came in with blowouts at a mid-level price point.

In 2013, the founder opened her first nail salon, Olive & June, in Beverly Hills.…