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'HBO' of micro drama apps is shutting down

All Content from Business Insider·Lucia Moses·about 7 hours ago
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The app that sought to be the 'HBO' of micro dramas is shutting down

Film producer Tommy Harper has sought to bring a Hollywood sensibility to verticals. Kayla Oaddams/Getty Images for Warner Brothers Pictures

The app that wanted to be the "HBO" of micro dramas is shutting down.

Prolific film producer Tommy Harper is shutting down his app, VeYou, after about six months. A message on VeYou said the service would end November 6.

Harper told Business Insider he would continue producing series, distributing them via TikTok's micro-drama app PineDrama , YouTube, and other partners.

Harper, whose credits include "Star Wars" and "Top Gun: Maverick," is one of several Hollywood vets trying to bring their prestige sensibility to micro dramas, the soapy, low-budget series that got their start in China and have exploded in the US.

The move shows how fast the space is changing as Big Tech companies lean in.…

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