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‘Jailer 2 could have crossed Rs 1,200 cr’: Distributor on why Rajinikanth film won’t enter Rs 1000-cr club
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‘Jailer 2 could have crossed Rs 1,200 cr’: Distributor on why Rajinikanth film won’t enter Rs 1000-cr club

The Indian Express·8 days ago
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Veteran Tamil film distributor and financier Tiruppur Subramaniam has said that Rajinikanth-starrer Jailer 2 would have grossed between Rs 1,200 and Rs 1,300 crore worldwide if the film had been given the advantage of flexible ticket pricing. He claimed that restrictive screening policies on opening day cost the film an estimated Rs 5-6 crore in gross collections. Tamil cinema is still awaiting its first Rs 1000 crore blockbuster while Hindi, Telugu and Kannada cinema have multiple films in the club. Jailer 2 has earned Rs 807.25 crore globally but it seems difficult that it would breach the Rs 1000 crore barrier with Ranbir Kapoor-Yash-starrer Ramayana releasing this Thursday.

Tiruppur Subramaniam pointed out that previous Tamil blockbusters had benefited from pricing and scheduling advantages that were not available to Jailer 2. “Jailer 2 would have grossed Rs 1,200-1,300 crore had it been given the advantage of flexible ticket pricing.…

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