Without getting more specific, JustWatch SVP Quentin Carbonell told StreamTV Insider that the service has “a few hundred titles across” its different tiers. JustWatch TV has 30 content partners, including Paramount and New Regency, globally and plans to add more.

Streaming service aims to drive ad business

The JustWatch Group aims for the new streaming service to fuel its advertising business and called it a “logical addition” to the streaming guide.

“[JustWatchTV] will provide even deeper audience data and insights for JustWatch Media, the group’s campaign planning and buying service for film marketing campaigns across digital platforms like YouTube, Meta, and TikTok for studios, distributors, streamers, and media agencies,” the announcement said.

JustWatch Group’s advertising business already leverages first-party audience data from the JustWatch streaming guide for ads for studios, distributors, streaming services, and media.…