The busy movie month of October continued with four movies this weekend—and of them, Clayface came out #1.
Per Variety , the DC supervillain flick earned $24 million domestic, just barely missing initial projections. Despite that, the $19 million from international territories brought it to $43 million worldwide. A solid marketing push and positive reception from critics and audiences sure helped this, ditto those curious about the character’s body horror moments glimpsed in the trailers. If nothing else, the open helps solidify Warner Bros.’ experiment of spinning Batman villains into their own projects, hence The Penguin and potentially Poison Ivy in the near future.
As for the other headliners, Laika’s Wildwood opened to $11.6 million domestic and $3 million from a handful of international markets. Its North American take is above the $6-8 million projection range, so the marketing and high acclaim’s paid off.…