Meta’s new Incognito Chat feature aims to bring private AI conversations to WhatsApp and the Meta AI app. (Image: Meta)

Meta on Wednesday, May 13, introduced Incognito Chat, a new feature aimed at enabling private user conversations with its AI chatbot. The social media giant said that the feature is designed for users who may want to discuss sensitive topics or share personal, financial, or health-related information while interacting with AI chatbots.

Incognito Chat is built on top of Meta’s Private Processing technology which, the company claimed, makes user conversations with its Meta AI chatbot inaccessible to anyone else, including Meta. Once Incognito Chat is enabled, user chats with Meta AI become private and temporary.…