Sportradar says it can benefit from prediction-market growth without relying on a single exchange, as sports made up about 82% of Kalshi’s U.S. prediction volume over the 12 months covered by an August industry report.

The figure comes from Eilers & Krejcik Research, cited in sponsored content published by Benzinga and republished on Nasdaq on October 16. The report estimated monthly U.S. prediction-market contract volume at 49 billion in July 2026, roughly 49 times the 0.9 billion recorded in August 2025.

Sports activity creates demand for data

Sports prediction-market handle-analog – the market’s equivalent of total wagers – reached 30% of combined U.S. prediction-market and online sports-betting handle in June 2026, up from 1% to 2% a year earlier, the report said. U.S.…