RCS Business Messaging: 5 Templates You Can Use Today

Building for RCS? The GSMA Universal Profile is 200+ pages. Most developers just need working templates and a validation checklist.

After building RCS X — an RCS emulator for developers — we distilled the most useful patterns into this guide.

Template 1: Text Message with Suggested Actions

The most useful RCS message type. Adds quick-reply buttons to guide user interaction.

{ "contentMessage" : { "text" : "What would you like to do today?" , "suggestions" : [ { "action" : { "text" : "📦 Track Order" , "postbackData" : "track_order" } }, { "action" : { "text" : "🛒 Place Order" , "postbackData" : "place_order" } }, { "action" : { "text" : "📞 Contact Support" , "postbackData" : "contact_support" } }, { "action" : { "text" : "📍 Find Store" , "postbackData" : "find_store" } } ] } }

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Key rules:

Max 4 suggestions per message

Suggestion text: max 25 characters

postbackData : max 200 characters

Use emoji…