The Dallas Cowboys became “America’s Team” by thinking bigger than football. Bigger than Texas. Bigger than regional fandom. As the NFL expanded internationally, the Cowboys became one of the league’s most recognizable global brands.

Now, when it comes to the future of college football’s international branding, the Oregon Ducks might be next.

Oregon head coach Dan Lanning, center, waits to take the field with his team for their game against Oregon State at Autzen Stadium Friday, Nov. 24, 2023. | Chris Pietsch/The Register Guard / USA TODAY NETWORK

Oregon’s upcoming Tokyo showcase i s not simply about football drills or another NIL activation.…