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TikTok Accounts Push GLP-1 Apps With Sobbing AI-Generated Women and No Ad Labels

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TikTok accounts are promoting GLP-1 tracking apps with image carousels of AI-generated women crying over made-up texts from relatives, and the posts carry no ad or AI-content labels, Futurism reported on Oct. 19. One carousel from an account called "WellWithHer" opens with the line "I hid my GLP-1 from my sister for 6 months… she just sent me this."

The next slide shows a locked iPhone with a long, supportive text from a contact saved as "Sis." Below it sits a notification from Enzo, a GLP-1 app with a cartoon cat mascot: "Time for your GLP-1 injection!" Another WellWithHer post pairs a woman crying in her cubicle with a text from a daughter named "Emma," again followed by an Enzo reminder.

A second account, "Lara," mixes AI-generated images with photos stolen from real influencers to market a different tracker, DreamMe. "I started GLP-1s without telling my father. Today he wrote this to me…" reads the text on one crying selfie.…

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