While the industry is focused on whether the Estée Lauder Cos. /Puig deal will go through, the former is quietly edging closer to another deal — or deals.

WWD has learned that final bids are in for Too Faced, Smashbox and Dr. Jart and the process could be completed in a matter of weeks. The brands were originally marketed together, but the strategy was altered, with the makeup brands later being offered together and Dr. Jart by itself.

According to sources, there was at least one interested party looking at all three brands and a handful interested in the color brands. A few were also looking at just acquiring Dr. Jart.

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