Home • Automotive News • This Alberta Startup Sells No-Tech Tractors for Half Price

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April 20, 2026 at 4:24pm ET

Four hundred inquiries from American farmers poured in after a single interview. Not for a John Deere. Not for a Case IH. For a tractor built in Alberta with a remanufactured 1990s diesel engine and zero electronics.

Ursa Ag, a small Canadian manufacturer, is assembling tractors powered by 12-valve Cummins engines — the same mechanically injected workhorses that powered combines and pickup trucks decades ago — and selling them for roughly half the price of comparable machines from established brands. The 150-horsepower model starts at $129,900 CAD, about $95,000 USD. The range-topping 260-hp version runs $199,900 CAD, around $146,000.

Try finding a similarly powered John Deere for that money.

Owner Doug Wilson isn’t pretending this is cutting-edge technology. That’s the entire point.…