Products Used

Whop , an online marketplace for digital products, recognized the importance of having a seamless developer and end-user experience and aimed to transform their platform with a modern tech stack.

To achieve this, they focused on migrating from Ruby on Rails to Next.js , quickly followed by the incremental adoption of App Router for even better page speed and developer experience.

Link to heading The initial migration to Next.js for speed, SEO, and DX

Whop's journey with Next.js and Vercel began with a desire to accelerate their dev process while boosting SEO and performance.

Previously, they were using a full-stack Ruby on Rails application but wanted to explore React for its better developer experience (DX).…