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BY Next Big Idea Club
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Below, Seth Godin shares five key insights from his new book, The Knot: Problems Can Be Solved .
Seth is a best-selling author, an entrepreneur, and one of the world’s most influential thinkers on marketing, leadership, and creativity. He has written more than 20 books, including The Dip , Purple Cow , and This Is Marketing , and has published thousands of posts on his widely read daily blog.
What’s the Big Idea?
We often stay stuck because we confuse situations we must accept with problems we can solve, while dragging along old identities, imagined expectations, and sunk costs. Getting unstuck means seeing the problem clearly, deciding what the work is for, and letting go of whatever no longer serves that purpose.
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