Hello everyone, I'm at the beginning of a new B2B software position and am looking to commission market research to see where my company stands. Our total market is around 265,000 companies, meaning that we would need around 384 responses for 95% confidence with a 5% margin of error based on this overall size. However, I have also created a segmentation map that I want the market research to fill. One segment, for example, is 190 companies -- meaning that I'd need 128 responses from that segment alone for that segment's response volume to be valid (at the 95%-5% level mentioned above). So, I would love any feedback: If I get only the 384 responses that represent the total market, would that be valid at all if each segment has a quota of the same portion of those total responses? My gut says no. But if I'd estimate the number of responses needed for each segment to be valid, the total number of responses needed goes so high that it would be extremely expensive.…