Is it even realistic? how long did it take to reach that for those who did? Am I nuts if I think it was still possible 10 years ago but not now? ...or what am I missing? It feels so logical to think that Companies that big became that big actually by compelling users to spend money in ads to give the right reach. Commercially speaking, why would they consent to give their space to advertise our products for free... ? On the other hand the dream of 'easy viral' is still being sold...