Menu

1 / 3

Yankees' Triple-A Affiliate Officially Rebrands Ahead of 2027 Season

SI Feed·Justin Binkowski·2 days ago
#dqeSUFxD
#sicom#si#yankees#highlanders#triple
Reading 0:00
15s threshold

The Triple-A affiliate of the New York Yankees has confirmed its new identity moving forward.

The Yankees ' Triple-A team will now be known as the Scranton/Wilkes-Barre Highlanders, the organization announced Saturday. "The SWB Highlanders name carries a dual meaning rooted in both place and baseball history," the team's announcement reads. "It reflects the NEPA terrain, where PNC Field sits surrounded by wooded hills, trails, and the natural beauty that shapes life in the Scranton/Wilkes-Barre area, while also honoring the earliest identity in Yankees history. The New York Highlanders played at Hilltop Park in Manhattan's Washington Heights from 1903 to 1912 before the franchise adopted the Yankees moniker. Just as the Highlanders became the Yankees more than a century ago, today's SWB Highlanders are becoming tomorrow's Bronx Bombers."

The Scranton/Wilkes-Barre Highlanders are the latest minor league franchise to rebrand this offseason, joining the St.…

Continue reading — create a free account

Join HashtagPLUS to read full articles, follow hashtags, vote, and join the conversation.