Menu

1 / 4

Celine’s Viral Reebok Collab Is One Big Reason It Climbed the Lyst Index

WWD·Jaden Thompson·about 10 hours ago
#fAz9v07H
#wwd#celine#lyst#index#quite
Reading 0:00
15s threshold

Celine is having a moment.

Under the creative direction of Michael Rider , the luxury brand moved its way up the Lyst Index’s roundup of the hottest brands for the third quarter of 2026, nabbing the number 10 spot; it climbed five places, earning a place in the top 10 for the first time.

Celine is the number 10 brand on the Lyst Index’s hottest brands ranking for the third quarter of 2026. Courtesy of Lyst Index

The newest Lyst Index was unveiled the day after Rider received the 2026 WWD Honor for Menswear Designer of the Year at the annual gala event WWD Honors , which took place at Cipriani South Street in Manhattan this year.

Celine’s catapult up the list can be attributed in part to a buzzy partnership with Reebok and an eye-catching men’s spring 2027 show.

You May Also Like

The Celine/ Reebok Freestyle Lo. Courtesy of Celine

The Celine/Reebok Freestyle Lo, a lambskin leather version of a classic Reebok sneaker, earned the number three spot on the Lyst’s hottest products roundup.…

Continue reading — create a free account

Join HashtagPLUS to read full articles, follow hashtags, vote, and join the conversation.