Key takeaways

Traditional IP blocking alerts scrapers, causing an endless escalating cycle that risks blocking real shoppers and partners.

Today, AI bots account for more than half of all web traffic, hitting ecommerce sites to hijack pricing and product catalogs.

By combining Akamai Bot Manager with edge native Akamai Functions , you can classify inbound requests right at the edge. Instead of blocking scrapers, Akamai Functions act as a rewriting proxy to serve bad bots randomized or degraded pricing data while preserving full access for legitimate buyers and search engines.

This content-shaping approach helps to stop competitors from undercutting your business, lower origin egress costs, and keep your pricing strategy under your control.

It’s a problem: Your competitors scrape your pages, parse your catalog, and undercut your prices. You try to respond by adjusting prices to compete. But your competitors just scrape and undercut you again.…