If there’s one thing the internet seems to actually agree on, it’s the necessity of having a glossy, hydrating lip balm within arm’s reach at all times. While buzzy brands like Rhode and Summer Fridays have been a mainstay in seemingly every hot girl’s purse for years now, I’ve noticed a new addition to the internet’s list of cult-favorite lippies: Eadem’s Le Choucou Lip Softening Balm .
I can hardly scroll TikTok without seeing one of these sleek silver tubes, and my editor friends keep raving about its vivid tint that looks incredible on every skin tone . As a beauty expert who tests lip products for a living, it’s quite literally my job to see if this one is worth its viral status. This so-called miracle balm is a Holy Grail Beauty Award winner and our editors’ favorite tinted lip balm , so I already came in with high expectations.
The TL;DR? Not only does Le Chouchou smooth and nourish my dry, chapped lips, but it wears like a high-shine lip gloss and ultra-pigmented lipstick all in one product .…