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Finfluencer or Financial Expert? 7 Ways to Tell Before You Invest

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Where do you turn for investment advice? Your parents? A financial adviser? Or that charismatic guy on TikTok who claims he's making a fortune trading stocks?

Long before TikTok, Reddit and YouTube became popular sources of investment advice, my wife and I spent many Friday nights watching Wall Street Week with Louis Rukeyser on PBS. It was entertaining, educational and a great introduction to the sometimes confusing world of investing.

Years later, I was fortunate to work at Fidelity Investments , where I spent 17 years interviewing financial experts and writing about investing, retirement and personal finance. I was surrounded by colleagues who understood how money works, the importance of managing risk and the value of investing for the long term.

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