HQ: Richmond Hill, Ontario, Canada

Founder: Jeena Dhanjal

Social: Instagram

Category: Skin Care

E-comm: inura.ca

Price Range: $50-$180

Hero Product: Turmeric+ Glow Serum ($55)

PR Representation: In-house

How to get in touch: [email protected]

Origin Story

Inūra was created by founder Jeena Dhanjal after years of navigating sensitive, reactive skin and struggling to find products that felt both gentle and effective. Inspired by the simplicity of traditional beauty rituals and elevated by modern skin-care science, Inūra was built around the belief that healthy, radiant skin should not feel complicated.

More than a skin-care brand, Inūra is a movement toward mindful skin care — powered by “clean” ingredients, intentional formulas and a ritual-focused approach to everyday skin health.…