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A New Rocco Smart Fridge Just Dropped. So Did the Prices (2026)

#wired#technology#fridge#rocco#inside
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Unless you live under a rock with a bag on your head and your fingers in your ears (which kind of sounds heavenly at this point, if I'm being honest), you've probably seen or heard of the Rocco smart fridge, a retro-looking wine cooler/minifridge that keeps a catalog of its contents, so you can know what's inside no matter where you are.

Former WIRED contributor Andrew Watman reviewed it for us in 2024 , giving it a solid 7 out of 10 and confirming that it is every bit the statement piece it’s designed to be. I own one as well, and I love both its vintage-inspired charm and that I can “see” what's inside without having to look in it.

Photograph: Andrew Watman

Rocco app via Andrew Watman

The Rocco’s marquee feature, other than it coming in fun colors—I can report several new ones are coming very soon—is its smart app.…

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