"Canva or Looka?" sounds like a question about which one makes a nicer logo. It usually isn't. It's a question about what you want to be holding at the end: a finished kit of files, or a design you'll keep pushing around for weeks. Both tools can put a mark on a screen. They don't hand you the same thing afterwards.

This is a short version of our guide, Canva vs Looka . It only uses the rankings we've already published. There are no prices or design scores here, on purpose. Check each vendor's pricing page before you pay.

The short version

On our Best for Logo Design list the order is Looka, LOGO.com, Brandmark, then Canva.

"Generate the mark and the files around it." Use Looka, and expect to buy the download.

"I'll keep editing it like any other design." Use Canva.

"I want to start in a free account and edit." Use LOGO.com.

"Generate an icon and let me pay once." Use Brandmark.

Looka: when the package is the point

Looka is first.…