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Former Apple designer's take on Ferrari will upset fans of the vehicle brand

AppleInsider News·Marko Zivkovic <[email protected]>·5 months ago
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Jony Ive left Apple to start a design company, and one of his most high-profile jobs so far is designing an EV Ferrari inside and out. Needless to say, it'll be a controversial vehicle.

LoveFrom was formed by Jony Ive and Marc Newson in 2019 shortly after Ive's Apple departure. The two were fairly quickly contacted by Ferrari, with a deal being formalized in 2021 .

Five years later, the results of this partnership have finally been unveiled in the form of the Ferrari Luce.

LoveFrom worked on both the interior and exterior of the all-new Ferrari Luce. The inside of the car is a unique mix of new and old, offering an OLED center display alongside physical switches and an analog-style clock. Its instrument cluster consists of vintage-style gauges that are actually displays within another display.

The exterior of the Ferrari Luce, however, leaves a lot to be desired, in our view.…

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