Buying beer at a professional sporting event is expensive, so you may as well pay a little extra if you can get a souvenir to boot . That's the idea behind the Carolina Hurricanes' new "beer skate," which they debuted over the weekend and has been going viral . Just in time for their second-round series with the Philadelphia Flyers, who they crushed 3-0 in their series opener.

If you're thinking the beer skate is just a gimmick that would never land with fans, think again .

According to a post by the Hurricanes' Twitter account, the skates were a huge hit and sold out within minutes of being available to the public.

Can confirm Beer Skates were a hit pic.twitter.com/DkPdyygWbn

— Carolina Hurricanes (@Canes) May 3, 2026

An impressive 4,687 beer skates were sold on May 2, which amounts to one out of every four fans getting their hands on a highly coveted novelty cup.

Price Point: May 2nd vs Now

Concession stands were selling empty skate cups for $19 on Saturday night, but if you wanted one filled with…