"The digital era has fundamentally transformed consumer experiences..."
An alleged draft of the potentially game-changing Digital Fairness Act has leaked ahead of its scheduled publication tomorrow (11th November), containing proposals that could dramatically affect the way games operate and are monetised within the European Union.
The draft, published by French publication Contexte (via Video Games Industry Memo ) goes as far as to recommend that loot boxes (uncertainty-based rewards) be turned off by default for minors, as well as the sale of in-game items and currencies. There's also a recommendation that all players - not just minors - should be able to turn off offers related to these lootboxes and gambling mechanics.
The enormous cash-cow that is Ultimate Team might genuinely be under threat. Watch on YouTube
"The digital era has fundamentally transformed consumer experiences," the draft of the Digital Fairness Act begins.…