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MacBook Neo helps Apple soften the blow of global PC market downturn, per report - 9to5Mac

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A new Counterpoint Research report on global PC shipments for Q3 2026 shows Apple outperforming the broader market, with the MacBook Neo helping cushion the impact of declining demand. Here are the details.

In a new report released today, Counterpoint Research says global PC shipments plunged 21% during Q3 2026, compared with the year-ago period.

In absolute numbers, Counterpoint says global shipments totaled 57 million units, with Lenovo leading the market with a 26.3% share, despite a 23% year-over-year decline.

HP held second place with an 18.1% share and a 31% decline in shipments, followed by Dell (13.3% share, down 25%), Apple (9.8% share, down 11%), and ASUS, which rounded out the top five with a 9.2% share and a 7% decline.…

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