Samsung unveiled its first pair of cuff-style earbuds, adding to a growing category that includes products from Sony, Bose and several Chinese brands.

The $229 Galaxy Buds On, announced Wednesday, have a C-shaped appearance, also referred to as a “clip-on” design, which hugs the earlobe almost like an earring. The earbuds are designed to let people listen to music and other audio while remaining aware of their surroundings. Since they hug the lobe, the ear canal remains unobstructed, making ambient sounds easy to hear. The earbuds are available in black and will go on sale Nov. 6.

In a news briefing, Samsung said it developed the Galaxy Buds On through an AI-driven computational design process informed by over 119 million ear-data points, ultimately settling on an ergonomic fit that works across a diverse range of ear shapes.

The earbuds include tap controls and can be configured to automatically adjust the volume based on how loud the environment is.…