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Allbirds goes soleless and pivots to AI
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Allbirds goes soleless and pivots to AI

Mashable·7 months ago
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In this modern era where seemingly every tech company is defined by its relationship with AI (or lack thereof), Allbirds has made perhaps the most 180-degree corporate pivot we've ever seen.

In case you're unfamiliar, Allbirds was a direct-to-consumer company that made wool sneakers popular among Silicon Valley types in the 2010s. Take note of the past tense, because the company announced in a statement this week that it is completely abandoning the shoe business to instead become an AI firm.

An unspecified investor has agreed to pony up $50 million to fund the brand's pivot to AI compute infrastructure; the money will go towards data center tech instead of shoe production.

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Allbirds has also changed its name to NewBird AI.…

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