Link text is the one part of a page that gets read in isolation. A screen reader user can pull up a list of every link on the page with no surrounding sentence. A crawler weights the anchor text of a link as a description of what is on the other end. Both of them are reading a list you never look at.

So I generated that list for pub-trivia.app . Every URL in the sitemap , 72 pages, every <a> with an href , the visible text flattened and normalised.

anchors 2433 distinct texts 176 text length min 3 max 192 avg 26.5

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Four things came out of it, in ascending order of how much they bothered me.

85.5 per cent of our links are furniture

25 link texts appear on 60 or more of the 72 pages.…