A 1,000-year-old embroidery may be an unusual candidate for a pop culture moment, but young people are seemingly more willing to shell out for tickets for the Bayeux tapestry than spend money on Hollywood blockbusters.

In the first hour that the second round of tickets to view the tapestry were available last Wednesday, payments from Monzo cardholders to the British Museum reached £14,100 and were 48 times that of a normal Wednesday morning. More than half (55%) of those buyers were aged under 35.

This was double the opening mornings for this year’s blockbuster films: the critically acclaimed The Odyssey , at £7,000, and the box office smash hit Spider-Man: Brand New Day , at £6,300, according to the bank’s spending data for its 16 million customers.

Tickets for the Bayeux Tapestry, which is on display in England for the first time since it was taken to France in the 11th century, are significantly more expensive than the average cinema ticket, at £33 for standard adult peak tickets and £27 for off-peak.…