Starbucks posts slight revenue miss, earnings beat in Q4 results as CEO says turnaround plan 'is working'
Brooke DiPalma · Senior Reporter Thu, October 29, 2026 at 2:13 PM PDT 3 min read
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Starbucks (SBUX) reported an earnings beat but fell shy on revenue Thursday, as the company aims to move beyond its turnaround plan to accelerate growth.
For the fifth consecutive quarter, the coffee giant posted better-than-expected same-store sales growth, up 7.2%, compared to Wall Street's expectations of 6.2%. That was driven by US sales, which were up 7.7%, with roughly a 5% increase in ticket sizes as customers spent more at Starbucks, especially on merchandise and its fall drinks, which was the strongest launch day for the season yet, and roughly a 2% increase in transactions.
"We have a clear plan. We've been working the plan. And the plan is working," CEO Brian Niccol said in prepared remarks.…