Sensay went from zero to an MVP launch in six weeks by leaning on Vercel previews, feature flags, and instant rollbacks. The team kept one codebase, moved fast through pivots, and shipped without a DevOps team.

Link to heading Impact at a glance

6 weeks from zero to MVP launch for Web Summit

Zero upfront infrastructure cost to go live

No DevOps team required

Fast iteration loops using preview deployments and feature flags

Link to heading A startup searching for its market

Sensay did not start as an employee off-boarding platform.

The company's original mission was deeply human: build "replicas" of people that could capture their knowledge, voice, and image so families could preserve memories before cognitive decline set in. The team worked with retirement homes and care providers, focusing on Alzheimer's and dementia patients who wanted to leave something of themselves behind.

Product reality arrived quickly.…