This article was originally published on angeo.dev .

You installed robots.txt rules for GPTBot and OAI-SearchBot. You generated llms.txt . You added Product schema. The AEO audit is mostly green.

And ChatGPT still recommends your competitor.

There is a good chance the problem is not in any of those signals. It is in your product page itself — specifically in how Magento renders product content relative to what AI extraction systems actually process.

How your product page travels through an AI recommendation system

Magento HTML response ↓ AI crawler fetches raw HTML (limited or no JavaScript rendering) ↓ Extraction layer parses text, headings, structured data ↓ Content chunking — splits page into retrievable units ↓ Relevance scoring — ranks chunks against query intent ↓ LLM answer synthesis — selects candidates for the response ↓ Citation / recommendation

Enter fullscreen mode

Exit fullscreen mode

The extraction layer is where most Magento stores lose.…