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Fifteen years later, the Apple Cards origin story

Hacker News·about 16 hours ago
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In 2011, Apple released the Cards app . The app — which required iOS 5 — let you design custom letterpress cards, with your messages and photos printed upon them — which Apple would ship to your recipient on your behalf. I recently learned the origin story of Cards, and that it was specifically a Steve Jobs product. It also wasn’t smooth sailing. But first, some backstory, and inserting myself into the narrative, because it’s my site and I can do what I want here. I wrote about the app several times for Macworld. Apple complained first to me, and later to my editors, that I didn’t go deep on the fact that the cards Apple was offering were printed on 100 percent cotton paper. Apple thought my article should be updated to mention this. My editors and I disagreed. I wasn’t the only person ever to get in trouble with Apple over Cards. In 2019, someone wrote me this email: I saw your old review of Apple Cards linked on Twitter, and it brought traumatic flashbacks.…

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