Women’s college volleyball is poised for a growth spurt in the coming years.

The game will get a big spotlight this summer under a deal struck between Full Day Productions and GSE Worldwide to produce “ Spikes Under the Lights ,” a showcase event that will bring the four best college teams in the nation together for a best-of-three competition for a $1 million purse. It’s set to air live Aug. 27 from AT&T Stadium in Arlington, Texas. Full Day and GSE are in the midst of finalizing a deal with a top TV network.

Full Day, part of Connor Schell’s Words + Pictures and North Road Co. , aims to make Spikes Under the Lights and annual event that the company. The event will consist of two semifinal matchups followed by a championship final.

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“Volleyball is a unique college sport. It doesn’t have a male alternative that it is compared to,” says Nickole Tara, who is chief business officer for Words + Pictures and Full Day. “Volleyball stands on its own as a powerhouse for women.…