Like it or not, college football has become a business. And it's a very, very big money business in this country. From ticket sales to merchandise to the pot of gold: network deals with television channels. It's an arms race of NIL, TV rights, and keeping up with the rest of your conference.
That's the world the College Football Playoff has created, and Iowa Hawkeyes head coach Kirk Ferentz is having a little fun with it. When meeting with the media this week, he took the chance to sneak in a little jab at ESPN and the CFP being in cahoots.
Kirk Ferentz calls out ESPN and the CFP being tied together
It's no secret that the College Football Playoff and ESPN are tied together hand in hand. ESPN holds the exclusive broadcast rights for a measly $7.8 billion. With that sort of deal, it's no surprise they promote it endlessly.
Kirk Ferentz knows this.…