TBWA\MAL gives Apple Music a new "Made by Sound" look

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TBWA\MAL gives Apple Music a new "Made by Sound" look

newsletter.smartbrief.com·4 days ago

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#music #apple #smartbrief #tbwa #made

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TBWA\MAL gives Apple Music a new "Made by Sound" look

2026-10-22

Apple Music's new brand identity focuses on the concept "Made by Sound" and features a mnemonic and a visual identity inspired by audio waves in mineral oil. The rebrand, developed with TBWA\Media Arts Lab, music producer Fred Again and Nest Acoustics, will be visible across Apple Music's original content and event programming.

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TBWA\MAL gives Apple Music a new "Made by Sound" look