Summary: NN/G uses AI for clarity, formatting, and critique, but humans retain editorial judgment and responsibility for every article.

In August 2026, the transparency provisions of the European Union’s 2024 AI Act took effect. The law includes disclosure requirements for certain types of AI-generated, public-interest text. Interestingly , the law specifically exempts content that “has undergone human review or editorial control” and for which a person or organization holds editorial responsibility (meaning that they are accountable for what gets published).

This is a crucial distinction. At NN/G, we use AI throughout the editorial process. AI may contribute words and even some ideas to our articles, but humans remain responsible for editorial judgment.…